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ADIM Media: Are Facebook Ads Worth It for a Houston-Area Service Business?
Facebook Ads for Plumbers, Roofers & HVAC in Houston: A Realistic Budget and ROI Guide You see them every day while scrolling through your feed: ads for meal kits, online boutiques, and the latest tech gadget. You see these on Facebook and you might think, “This isn’t for me. My customers aren’t looking for a new A/C unit, preventative maintenance on plumbing, or a roof repair while they’re looking at family photos.” If you’re a plumber, roofer, HVAC technician, or any home service professional in
Remembering September 11th
Twenty-four years ago today, our nation faced one of its darkest hours. On September 11, 2001, nearly 3,000 innocent lives were lost in coordinated attacks that forever changed the landscape of America. Today, we pause to honor the memory of those we lost and reflect on the enduring strength of our communities. Honoring Those We Lost We remember all those who kissed their loved ones goodbye that morning, never knowing it would be their last. We remember the first responders who ran toward danger without
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Little Tweaks, Big Wins: Story Format Matters - Modern Marketing & Media
You know that little “share to story” button on your Instagram post? It’s helpful — but not the best. If you’re not also creating a 9:16 story version, you’re likely losing eyeballs. Why? 1. It fills the screen2. It keeps attention3. It invites more interaction Instagram loves it when you optimize for the format. So if you’re posting a 4:5 to your feed, pair it with a vertical version for your story.Little tweaks = big wins! Follow us on social media for more Marketing tips!
September 2025 Post Ideas for Any Business - Modern Marketing & Media
September 2025 Post Ideas for Any Business As summer winds down and fall begins, September is the perfect time to refresh your content strategy. The shift in seasons brings plenty of opportunities to connect with your audience, showcase your brand’s personality, and highlight what makes your business special. If you’re looking for inspiration, here are five simple but powerful ideas you can use for your posts this month:1. Share Your Fall Goals or Upcoming Events September feels like a fresh start,
Man Overboard, Part 2: What We Know About the Disney Cruise Incident—And What to Know About Overboard Safety at Sea
The exciting experience of a Disney Cruise Line vacation was interrupted by a 5-year-old passenger falling overboard from the M/V Disney Dream early last week. The harrowing incident thankfully ending in a successful rescue, has drawn national attention—not just because of the miraculous outcome, but also due to broader safety concerns about man overboard (MOB) events at sea (See Part 1 of this series for a more detailed recap of the incident). Here’s what we can learn from the M/V/ Disney
Man Overboard, Part 3: What We Know About the Disney Cruise Incident, What to Know About Overboard Safety at Sea, and your Legal Options
The exciting experience of a Disney Cruise Line vacation was interrupted by a 5-year-old passenger falling overboard from the M/V Disney Dream early last week. The harrowing incident thankfully ending in a successful rescue, has drawn national attention—not just because of the miraculous outcome, but also due to broader safety concerns about man overboard (MOB) events at sea (See Part 1 and Part 2 of this series for a more information about the incident and MOB safety tips). Here’s what we can learn
America’s PFAS Water Crisis and Your Right to Justice: July 2025 Update
INTRODUCTION: THE TOXIC LEGACY OF PFAS In what is shaping up to be one of the largest environmental mass tort litigations in U.S. history, PFAS (per- and polyfluoroalkyl substances) contamination continues to ripple across communities, water systems, and courtrooms nationwide. Known as “forever chemicals” for their extreme persistence in the environment and human body, PFAS have now been detected in the drinking water of more than 165 million Americans, according to newly released EPA (Environmental
Man Overboard, Part 1: What We Know About the Disney Cruise Incident—And What to Know About Overboard Safety at Sea
Man Overboard, Part 1: What We Know About the Disney Cruise Incident—And What to Know About Overboard Safety at Sea The exciting experience of a Disney Cruise Line vacation was interrupted by a 5-year-old passenger falling overboard early last week. The harrowing incident thankfully ending in a successful rescue, has drawn national attention—not just because of the miraculous outcome but also due to broader safety concerns about man overboard (MOB) events at sea. Here’s what we know about the Disney
Make your marketing work smarter, not harder. - Modern Marketing & Media
If you're still relying on outdated tactics, posting just to post, or using cookie-cutter content, it's time for a serious upgrade. These methods don’t connect with your audience or drive real results. Effective marketing today means understanding your audience, creating intentional content, and using data to guide your strategy. It’s not just about being present! It’s about being impactful. From social media management to full-service digital campaigns, we help businesses craft marketing that actually
Which Is Better: Central or Ductless AC? - Country Air
Choosing the right cooling system—mini-splits or central air—comes down to your unique needs and preferences. Start by asking yourself some key questions to determine which option suits your lifestyle and property best. ?? Read the full post on our blog to dive deeper into the pros and cons of each system: https://countryairco.com/blog/mini-splits-vs-central-air-which-is-better/
Gas vs. Electric Furnace, Do You Know The Difference?
Gas vs. electric furnace, do you know the difference? Check out our latest blog breaking down the pros and cons of each: https://www.countryairco.com/blog/what-is-the-difference-between-a-gas-and-electric-furnace
Fall HVAC Maintenance: Why Do It?
The cooler months are right around the corner which for most Texans is a sigh of relief. Although our heaters aren’t running all the time in the winter here, we do get some days where it is needed (cough, cough Snowmageddon 2021?) That brings us to the topic of the hour: what is a fall heater check for and why is it beneficial to you? Read about it on our latest blog.
Signs Your HVAC Ducts Need to Be Cleaned
Your air ducts are conduits that run throughout the attic space in your home. They deliver and remove air for both the AC and heating system. Getting your air ducts cleaned when needed will help improve indoor air quality and your overall health and wellness. Read our latest blog and look out for the signs that your air ducts need to be cleaned and get answers to the following questions plus more! Why do air ducts need to be cleaned?How often do air ducts need to be cleaned?What can I do to prolong the
